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Search results for “Google Ads”
Google continues experiments with hotel ads and coupons
04/15/2011
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12:33:02 AM
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Sometimes it seems that Google has so many different experiments going on with hotel ads and pricing that it is simply planting them in various search results and pages to see which ones sprout.
Google: Travel consumers prefer mobile ads over desktop ads
02/28/2011
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9:57:47 AM
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Google pitched its advertising tools to small businesses and in the process cites research about travel consumers’ mobile ad preferences and search habits.
Google expands hotel price ads in Google Maps
02/11/2011
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9:09:38 AM
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Google is expanding its pay-for-click hotel price advertising to allow users to click through and begin the booking process. In addition, Google is working to expand the relevent partnerships and exploring ways to allow individual hoteliers to easily share updated pricing /availability.
The social foundation: How social proof increases clickthrough on search
12/19/2012
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10:36:46 AM
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Marketers and companies will be considering just how they can leverage old and new social media tools into their overall marketing goals, creating socially-infused campaigns that drive results.
A better, faster travel planning experience: 2012 updates
12/24/2012
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10:23:24 AM
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Google is helping to take the complexity out of planning a trip by making it fast and easy for users to find the information they need to plan their next journey.
RIP search engine optimisation in the new world of Google Travel
11/30/2012
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10:35:40 AM
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If Google products take up the first several inches, travel websites would value even more being the few visible links above the fold in the right markets.
3 Web apps that make Google Street View seem amazing again
11/23/2012
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9:57:35 AM
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An excellent source of clever Street View mash-ups comes regularly from Google Maps Mania, which recently tipped us off to a few clever and fresh uses of Street View.
Follow The Money: Why Priceline Bought Kayak
11/27/2012
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11:04:43 AM
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Priceline.com acquired Kayak for $1.8 billion. That’s more than twice what Google paid for ITA back in 2010. Why did Priceline make this move? And why now?
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